During the recent festivities in the city of Cuenca, at the La Sagrada and Solarium events, organized by Milagro Producer, not only were there moments of celebration but also of a positive impact for the environment and for inclusive recycling. Thanks to the opening of Milagro Productora in which ReciVeci participates in these two events, it was possible to collect 415.17 kilograms of recyclable material, equivalent to 37 bags of waste that under other conditions would have been wasted.
Material delivered directly to basic recyclers
The management of this waste was carried out in a responsible manner, with the direct delivery of the recyclable material to a family of basic recyclers belonging to the Free Fair Association. At ReciveCI, we link everything we do with their work, to whom the material is delivered free, clean and classified, and who then receive the 100% of these profits. It is always important to highlight that this was a material that they did not have to mine in garbage, which increases its value.
Our approach is precisely to connect the generating points of this waste with those who live from the sale of this material. Thus, a cycle closure is also guaranteed for this recyclable waste while strengthening inclusive recycling.
Milagro Productora also recognized the work of waste pickers by offering them financial compensation. In this way, their material collection service was recognized. This measure not only promotes environmental sustainability, but it also contributes to the socio-economic development of these women and to the circular economy.
We hope that this experience with the La Sagrada and Solarium events within the framework of the Cuenca Festivities 2023, will inspire more events, ventures, venues, etc., and anyone who believes that they can be a source of recyclable material, to join waste management in a responsible way, promoting a positive social and environmental impact with the help of basic recyclers and ReciVeci.
